Persuasion is probably the ultimate goal of any internet marketer. You’re basically attempting to convince someone to spend money on something purely based on your own opinion. In fact, with affiliate marketing your ultimate goal is to persuade individuals to perform acts based upon your own opinion. You’re basically trying to dominate how they think and act. And the good news is, you’re pretty easy to manipulate if you know what to say and do. Here are a couple simple tips to get you started.
Persuasion is done by getting into the minds of others in a subtle manner. It’s not about trying to make them act in an irrational fashion. You can use language to influence people’s reactions in very creative and powerful ways. Here are two examples of powerful ways to use language to influence revenue stream through affiliate marketing programs.
First, let’s take an affiliate marketing program that has very high conversion rates. An affiliate marketer should always strive to generate as much revenue as possible from his or her affiliate marketing programs. This revenue stream represents a large portion of the marketer‘s overall income. If the marketer can’t drive enough traffic to these affiliate programs, then there’s going to be a problem.
If this is happening to you, one thing you can do is to start using social media platforms to grow your business. Social media platforms provide the tools to build strong relationships with customers and prospects. In fact, social media platforms are ideal because they allow a marketer to reach out to customers on a more personal level. For example, you might send a tweet out to your followers after each new sale that you make on your affiliate marketing program. This is a sure-fire way to gain the trust of prospective customers, which is something that every marketer should strive for.
Another way to use social proof to influence sales is to create a scarcity factor into your affiliate marketing campaign. Every sale that is made during your social media campaign is considered a scarcity that needs to be acknowledged immediately. For example, let’s say that you have created a great video promoting your Affiliate link. However, no one was interested in watching it. Now, instead of focusing on that fact, it would be more beneficial to focus on the fact that there were no buyers during the promotion. In other words, scarcity drives people to take action, whether it’s buying your affiliate product or not.
The key to creating scarcity is to use a different form of persuasion than you would typically use when selling something to a friend. As a social media marketing and affiliate marketing professional, I recommend that you spend more time getting to know your prospects. This could include speaking with them on their terms. For instance, if you were going to promote a video as part of your social media marketing campaign, you would want to include some information that the prospect was likely to find valuable. As an example, if you were going to give away a free eBook as a gift for responding to a lead, you would want to make sure that the content was useful to the prospect.
If you look at it this way, scarcity, and persuasion are actually opposite sides of the same coin. By creating scarcity, you’re able to plant a seed in someone’s mind. They’re required to act now in order to receive your gift. Persuasion on the other hand, involves convincing a person to do what you want them to do. With cialdini, you can help your cause by applying it to the world of social proof.
Persuasion is the art of persuading others to do something. It’s also known as the power of suggestion and is often used by marketers to get more sales from their campaigns. As a marketer, your ability to use persuasion will play a huge role in the success of your business. Luckily, you don’t need to learn how to manipulate people in order to succeed when you learn about Robert Cialdini and his secrets for using Robert cialdini to influence people through the mind.